At its most basic, a landing page is the first page a visitor lands on when they click through to your site from an article, pay-per-click ad, press release, social networking site, or other link. Marketers use landing pages to evaluate and test various elements of their marketing campaigns, such as...
Break Your Ecommerce Projects Into Phases For Better Results And Shorter Turn Around Time.
From the experience we have gained working through several hundred small and large jobs over the past couple of years, to win the race in e-commerce sprints trumps marathons every time. Keep an open relationship with your development company, respect that...
Meta Tags: Don’t leave your click-through rate up to chance
Many folks concentrate all their SEO efforts on ranking highly with the various search engines, but this does you little good if nobody clicks through to your site. If you rushed through the effort to create Meta Tags (or did not write them) for your...
Something Awesome Is On The Horizon With RE3.Com
190west is very excited to be working with an entrepreneur who is looking to change the way that artisans, makers and crafters make money from their products. Through conversations with our client, founder of RE3, we learned that as a hobbyist maker and business person he wanted...
Ecommerce Product Pages: Where To Place 30 Elements And Why.
Dealing with product pages can be a stressful task but when done right, it leads to greater rewards. Learn how to use these knowledgeable skills to increase your product page conversion rate.
3 Ideas That Buck Website Trends
This week, we’re taking a look a look at website choices that go against the grain. If these seem a bit radical, remember that every standard-ish feature on today’s websites once started as a wild idea. Will these three design choices go from fringe to mainstream? Only time will...
Bigcommerce Global Product Image Swap Plugin.
This quick install plugin by 190west allows your customers to view two different images of your product while browsing your homepage, category and brands pages. If a product carries multiple images, this plugin will show the second image listing from product thumbnails. When a user hover over any product...
