Your landing pages are a vital link in the chain from “first touch” to “sale.” Well-implemented landing pages can greatly boost your mailing list, provide you with plenty of well-qualified leads, and potentially even get your name out there as an important thought leader in your industry. …But...
Give Your Visitors the Last Thing They Expect: Honesty
“Honesty” isn’t a topic much-discussed in marketing, since it’s been a largely irrelevant issue for most of the history of the medium. However, times have changed. If your company is still focused on image-building through distortion, it may be time to double-think this. Oh How The Dismal...
Using Inbound Marketing to Increase Lead Generation is Easy?
Using Inbound Marketing to Increase Lead Generation is Easy? “Everybody wanna be a bodybuilder, but don’t know body wanna lift no heavy ass weight.” – Ronnie Coleman ~ 8 Time Mr. Olympia & Cornbread Aficionado I believe, if I’m interpreting him correctly, that Mr. Coleman is insinuating that people want results without putting...
Everything You Wanted to Know About Marketing Automation in 2015
(But were too drunk to ask) Marketing Automation is POPULAR. Buzzword, new-girl-at-the-high-school, ISIS-on-FoxNews popular. BUT, what exactly is it? How’s it work? And most importantly, do you need it to get rich and famous like me? I’ve “asked” (i.e. went to the websites of) the...
Make More Money During the Holidays!
Because you need an SEO Agency; 4 MINDBLOWING Tips on How Not to Get Screwed
I know the Digital Marketing landscape can seem a little Bernie Madoff-ish sometimes, but don’t let two or three hundred thousand bad apples spoil the bunch. As is the case with car mechanics and clergy, even the best SEO agencies...
TROPHY KEY WORDS & TROPHY WIVES: BE CAREFUL WHAT YOU WISH FOR
TROPHY KEY WORDS & TROPHY WIVES: BE CAREFUL WHAT YOU WISH FOR “A friend of mine has a trophy wife. But from the looks of her, it wasn’t first place” ~ Steven Wright According to the alimony payments I send out every month, trophy wives are definitely a lot more fun in theory than they...
WTF is with the Website Traffic Obsession?
Every week we get calls from companies looking for more website traffic – business is bad, revenues are down, competition is fierce, etc. The point is that they need help, and they’re willing to shell out big bucks to get it. So what’s the issue, you ask? Well,...
A Little Color Goes A Long Way For Our Friends At MonroeAvenue.Co.Uk
Sometimes, just a hint of spice is all you need to change the flavor. In the case of MonroeAvenue , a great UK based store selling beautiful one of a kind, original furniture, we were able to very affordably enhance their stock Bigcommerce...
What’s the value of your Brand?
When managed effectively, branding could be the only competitive advantage you’ll ever need – the reason customers flock to you and willingly pay a premium for your products and services. But the question remains: How do you achieve a branding edge? The following seven tips will help build your...
